Defining the way we think, work and act

Having the right values are essential to our success

Our Values

We challenge the norms within hospitality, empowering our teams to create memorable guest experiences all while delivering excellent returns to our stakeholders. We have four core values that we live and breathe.

We challenge the norm by staying inquisitive and curious, caring enough to speak up and seeing every day as a fresh start to something.


"The people who are crazy enough to think they can change the world are the ones who do."

Rob Siltanen, Advertising Executive


We empower our teams by seeing ourselves as an extended family we trust each other and always work collaboratively.


"Coming together is a beginning, keeping together is progress, working together is success."

Henry Ford, Industrialist


We create experiences not stays by learning about each individual customer and been outwardly social.


"Life is about creating and living experiences that are worth sharing."

Steve Jobs, Entrepreneur


We lead the way and are all committed to traveling that extra mile, we stay resilient and have endless energy.


"You don't lead by pointing & telling people some place to go. You lead by going to that place and making a case."

Ken Kesey, American novelist